Alarko Carrier Selected as the Most Valuable Brand in the Turkish Air Conditioning Sector
10/06/2024
Alarko Carrier took its place as the most valuable brand in its sector in the "Turkey's Most Valuable Brands - Turkey 125" 2024 report prepared by the international brand evaluation organization Brand Finance.
The only brand in the field of ventilation systemsAlarko Carrier became the first and only brand to enter the list in the field of ventilation systems in the report prepared by Brand Finance for 18 years and expanded to include 125 brands this year. This important success once again proved Alarko Carrier's leading position in the sector and its strong brand value.
Alarko Carrier Marketing and Support Director Volkan Arslan said in his statement on the subject; "This success is a result of our work in the field of sustainability and innovation as Alarko Carrier. The high-quality products and services we offer to our customers form the basis of our strong brand image. Thanks to the support and devoted efforts of all our company personnel, dealers, services and stakeholders, we will continue our work to maintain our leading role in our sector and further strengthen our brand value." According to the Brand Finance report, the total value of Turkey's 125 most valuable brands was determined as 14.7 billion dollars in the evaluation made based on 2023 data.